Dublin, Ireland; Beirut, Lebanon:
Idiro Announces Partnership with Apliman.
Idiro Technologies, a leading provider of advanced data analytics for enterprises, today announced a partnership with Apliman, a leading provider of carrier-grade telecom solutions in the Middle East. This partnership gives Apliman the exclusive right to offer Idiro services in Middle East markets.
Idiro’s Social Network Analysis (SNA) platform is a scalable solution capable of analyzing billions of transactions and the hundreds of millions of users who generate them. According to Rabie Al Masri, COO of Apliman, “This partnership will help put Apliman and Idiro at the forefront of the future of the telecom industry. By creating such a solution, telcos will be able to decrease churn and increase retention of their customer base”.
Apliman’s Loyalty & Campaign Management solution is an easy and simple tool that operators and service providers can utilize to eﬃciently and eﬀectively carry out campaigns. As a result this will allow telcos the ability to attract new subscribers, increase network usage, encourage dormant subscribers and promote a new service, as well as strengthen their position in the market. By combining it with Idiro Technologies’ SNA platform, clients will better retain and acquire customers, cross-sell and up-sell, identify inﬂuencers, identify families and households, and predict rotational churn.
According to both parties, this partnership will prove to be most beneﬁcial, as each company’s solutions complement each other. As stated by Tarek Itani, CEO of Apliman, “By oﬀering such a solution combination, such as Loyalty & Campaign Management with SNA, clients will gain a competitive edge in the market.” As a result, this combination created a revolutionary product that is essential for telcos. According to Aidan Connolly, CEO of Idiro Technologies, “Apliman are an ideal partner for IDIRO; they have an excellent track record in the Middle East and Africa, and by combining our technology platforms we can, together, help mobile operators turn raw data into actionable insights. By integrating IDIRO’s SNA platform with Apliman’s CMS we are now in a position to offer mobile operators an end-to-end solution that will positively impact their bottom-line”.