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Telecoms
Lower churn, higher customer value and smarter network investment, from a team with deep telecoms heritage.
Data and AI built for operators
Telecoms sit on enormous volumes of network and customer data. The hard part is turning it into lower churn, higher ARPU and better network decisions when systems are fragmented and campaigns still run on intuition.
Idiro has worked in telecoms since 2003, from churn and next-best-action engines to social network analysis and network analytics. Through our operator work we have analysed data on more than 15% of the world’s population.
We start with a short discovery to find where the value is, then build and put models into production, and hand them over so your team can run them.
Questions we help answer
- Which subscribers are about to leave, and what will keep them?
- Where is customer value concentrated across the base?
- Which parts of the network need investment first?
- Which offers work best, for whom and on which channel?
Where we help
Churn and retention
Daily churn scoring and next best action so you keep your most valuable subscribers before they leave.
Customer lifetime value
Model lifetime value to aim acquisition, retention and upsell where the return is highest.
Social network analysis
Map who influences whom across the network to find churn spreaders and high-value connectors.
Network and capacity analytics
Turn network and usage data into better planning, performance and investment decisions.
Next best action
The right offer, on the right channel, at the right time, across the base.
Fraud and revenue assurance
Spot unusual usage and revenue leakage early, before it costs you.
Proven with operators worldwide
We have delivered analytics for operators across Europe, the Caribbean, Asia and the South Pacific.
- More than 15% of the world’s population analysed through our telecoms work
- Churn, next best action and lifetime value models in production
- Social network analysis pioneered for operators
- Experience with operators including Vodafone, Telefónica, Digicel, eir and Verizon
- Projects delivered in more than 40 countries
- Models handed over for your team to run
What you can expect
- A meaningful reduction in voluntary churn
- Better-targeted, higher-converting campaigns
- A clear view of customer value across the base
- Network and commercial decisions grounded in data
- Models your team can run and trust
- Faster time from data to decision
Ready to cut churn and grow value?
Tell us about your challenge and we will come back with a practical view of how to solve it.
Book a discovery call