case study : Interpretation of customer data
Interpretation of customer data
The Catholic Primary Schools Management Association (CPSMA) provides advice and support for Chairpersons and Principals of Boards of Management in over 2,800 schools. It collaborates with other management bodies and negotiates on behalf of these schools with the Department of Education and Skills and other education partners. They decided to seek Idiro’s expertise in customer data analysis.
Analysis of a large volume of call records
Data analysed:
- School location
- Gender of pupils (All boys, All girls, mixed)
- School size
- Deis or Non-Deis
- Gaelscoil or English
- 5 years worth of data