Improving fraud detection using customer analytics

case studies Improving customer acquisition, retention and fraud using customer analytics We completed a data analytics project for a business in Ireland, providing this customer with deep insights on its business as follows: Analysis of the success and long-term cost per sale of each sales channel Identification of changes that delivered significant acquisition cost savings […]

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The return on investment from Idiro’s Analytics as a service

case studies The return on investment from analytics as a service DOWNLOAD Our analytics service is used by telcos across the world to improve marketing performance. This case study describes how a leading European mobile operator deployed Idiro’s highly specialised Social Network Analysis service. This service uses a sophisticated analysis of customers’ calling behaviour to […]

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Helping the Digital Marketing Institute achieve higher sales

case studies Idiro helps the Digital Marketing Institute achieve higher sales DOWNLOAD The Digital Marketing Institute, Ireland’s leading digital marketing training and accreditation organisation, uses a number of different marketing channels to engage with potential customers. DMI are highly successful at selling and marketing their courses but felt that efficiencies could be gained through advanced […]

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Understanding student success at Dublin City University through advanced analytics

case studies

Understanding student success at Dublin City University through advanced analytics solutions

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We worked with Dublin City University to explore how advanced customer analytics can be used to understand students’ experience in a new way. Specifically, DCU engaged us to explore how student data could be used to predict, manage and improve the future student experience, behaviour and outcome. This project also represented an important step in making DCU more data-driven in its decision making. Related to this, one anticipated benefit was a vastly improved understanding of the data sources available and how they could be used. 

What our customers say:

Idiro recently completed a data analytics project for us. They took data from a wide variety of sources and provided us with a range of valuable insights. They were professional and easy to work with, and I look forward to working with them again. The road to becoming an analytics-driven organisation is complex and Idiro was a great partner as we started out on this journey. It has been challenging to define our data analytics objectives and strategy and make decisions on where to target our resources and efforts. The Idiro team helped us greatly with making sense of our goals and achieving the most from our initial investment.”

Orna Duggan | Head of Strategic Intelligence and Operational Excellence, DCU

If you require further information about this case study or wish to learn more about how Idiro can help your business exploit its data to better meet your business objectives, please contact us.

70%

Sales conversion rate

+12%

Improvement in customer retention

+53%

Increase in top-up revenue

26%

Of data plans sold to non-data users

case studies

Our work

Our pioneering work in the field of data analytics places solutions at your fingertips to full fill every customer requirement efficiently

Transforming Electric Ireland’s analytics capability

case studies

Transforming Electric Ireland’s analytics capability

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Over the last ten years, Idiro has helped Electric Ireland evolve from running with a very limited analytics capability to an advanced user of analytics. Initially, we worked with Electric Ireland to build a data infrastructure, including a data mart. More recently, we segmented Electric Ireland’s customer base and we now build predictive models for marketing campaigns. All this is enhancing Electric Ireland’s ability to target the right customers, with the right offers, at the right time.

What our customers say:

“We have been working with Idiro Analytics for many years now. Idiro’s expertise has contributed greatly in building a strong Business Intelligence capability in Electric Ireland.  Our analytics capability – delivered with the help of Idiro – has become essential to Electric Ireland’s marketing and customer retention strategy.”

Ciaran Hand | Business Solutions Manager, Electric Ireland

If you require further information about this case study or wish to learn more about how Idiro can help your business exploit its data to better meet your business objectives, please contact us.

Main Goal

Build Customer Segmentation Models based on key conditions

Outputs

Actionable insights to assist with marketing campaigns 

Delivery

A customer dashboard providing up-to-date insights for more effective decision making

Built churn prediction models and customer value model

case studies

Our work

Our pioneering work in the field of data analytics places solutions at your fingertips to full fill every customer requirement efficiently

Major international telecoms company chooses Red Sqirl

case studies Major international telecoms company chooses Red Sqirl DOWNLOAD One of the first commercial users of the Red Sqirl analytics platform for Big Data is a multinational telco, which has deployed Red Sqirl in two countries and uses it to deliver analytics on its Hadoop platform. Red Sqirl is a flexible drag-and-drop Big Data […]

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