case studies Idiro helps the Digital Marketing Institute achieve higher sales DOWNLOAD The Digital Marketing Institute, Ireland’s leading digital marketing training and accreditation organisation, uses a number of different marketing channels to engage with potential customers. DMI are highly successful at selling and marketing their courses but felt that efficiencies could be gained through advanced […]
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case studies
We worked with Dublin City University to explore how advanced customer analytics can be used to understand students’ experience in a new way. Specifically, DCU engaged us to explore how student data could be used to predict, manage and improve the future student experience, behaviour and outcome. This project also represented an important step in making DCU more data-driven in its decision making. Related to this, one anticipated benefit was a vastly improved understanding of the data sources available and how they could be used.
“Idiro recently completed a data analytics project for us. They took data from a wide variety of sources and provided us with a range of valuable insights. They were professional and easy to work with, and I look forward to working with them again. The road to becoming an analytics-driven organisation is complex and Idiro was a great partner as we started out on this journey. It has been challenging to define our data analytics objectives and strategy and make decisions on where to target our resources and efforts. The Idiro team helped us greatly with making sense of our goals and achieving the most from our initial investment.”
If you require further information about this case study or wish to learn more about how Idiro can help your business exploit its data to better meet your business objectives, please contact us.
70%
Sales conversion rate
+12%
Improvement in customer retention
+53%
Increase in top-up revenue
26%
Of data plans sold to non-data users
case studies
Our pioneering work in the field of data analytics places solutions at your fingertips to full fill every customer requirement efficiently
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